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Was Nike's Acquisition Of Converse A Bargain Or A Disaster? On September 4, 2003, Nike acquired Converse for $315 million - two years after the latter filed for bankruptcy. Converse had annual sales of just over $200 million at the time of acquisition. Fast forward 16 years to Nike's fiscal year 2019 Converse sales have ballooned to nearly $2 billion...
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